About Us

1st Ave Salon is a full service hair salon, located in Arcadia, CA. 

“Experience Warmth and Service”

1st Avenue Salon was established in 2008, by owner Veka Estrada.  We specialize in color, highlights, balayage and color correction. Our team is fully confident in doing dramatic transformations, and can work with all types of lengths and cuts.  Our stylists attend two classes a month to train/learn new techniques and styles.  We participate yearly in trade shows and hair expos.  We stay updated with new trends and products, and are proud to carry 3 of the most noteworthy brands in hair-care, Kerastase, Aveda, and Davines. 1st Avenue Salon operates with attention and respect for our environment.  We use high grade, natural ingredients which have been scientifically proven to restore and reconstruct the health of hair.

 It is important to us that we use products which consciously work towards the betterment of nature and earth’s sustainability.  We offer an experience that provides our clients with the highest quality of performance and products.

Our location welcomes you with great people that strive to surpass your hair care expectations.   1st Avenue let's you take time to indulge and escape, at your convenience.

Our Team

Our experienced team is the result of talent and constant training in customer service and quality standards.

VEKA ESTRADA

OWNER / STYLIST / COLOR SPECIALIST

VANESSA

STYLIST

SOPHIE

NAILS

BEATRICE

STYLIST

CARMEN

HAIR STYLIST

AMY

STYLIST

SIMONE

FRONT DESK COORDINATOR

IZABELLA

STYLIST

AGUEDA

STYLIST

I am a hairdresser, make up artist, and a woman full of passion.

I have worked in the field of cosmetology for 6 years. I worked with the AFI doing hair and makeup. I had the pleasure of working with actors like Yolonda Ross, Paula Roman, and many others. During that time, I gained more knowledge on how cosmetology has the power to transform a person.

I love my carrier. I like to do men and women’s haircuts. I am also passionate about doing hair color, balayage, highlights and updos.

I keep up my education on new trends, and love taking classes.  Helping others to find their own personal beauty is what inspires me.   

Spa Team

Nail Space By Sophie
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